James W. Cortada's 21st Century Business: Managing and Working in the New PDF

By James W. Cortada

ISBN-10: 0130305693

ISBN-13: 9780130305695

ISBN-10: 0131480928

ISBN-13: 9780131480926

In a time of unremitting, accelerating technological swap, James W. Cortada deals a relaxed, clever course during the desolate tract, aiding managers comprehend the large photo and effectively deal with the transition to the net economic system. Cortada indicates tips on how to get earlier the glitter and hype linked to innovation, and leverage the simplest of the recent applied sciences, with out leaving behind administration basics which are extra very important this present day than ever. Cortada demonstrates find out how to deal with and paintings as your enterprise transforms itself from an commercial Age company to an eBusiness -- describing precisely what's altering, tips on how to stay in either worlds, and the place your destiny assets of revenue and private good fortune are probably to come back from. Cortada deals new insights into the function of data in a services-centric economic system, exhibits how studying enterprises and net applied sciences are reworking paintings, and demonstrates how one can use those new applied sciences to generate worth via smarter, extra effective offer chains.
21st Century company indicates which conventional administration practices are nonetheless priceless, and which needs to swap -- featuring a street-wise set of confirmed options, instructions, examples, and assistance for each supervisor.

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Additional resources for 21st Century Business: Managing and Working in the New Digital Economy

Example text

By the end of the twentieth century, no nation had as successful an econ- Chapter 1 • A New World Born 5 omy as did the USA. From the perspective of its structure— size and diversity—or viewed simply through the degree of confidence people placed in this country, it was a productive century enriched by the economics of science, technology, and a rising tide of highly trained, well-paid, motivated workers. Despite America’s problems, from racism to Vietnam, it is the nation that fed the world, gave it the computer, landed on the moon, and demonstrated benefits of free trade and democracy.

If the value net, then, is the organizational artifact of the networked age, what does it look like? Is this the construct managers are moving fast toward? The answers are only just beginning to emerge, and it is not clear that the picture we have is correctly described. But we know some things. First, the new value chains are dynamic, fluid, and involve multiple enterprises. Michael Porter’s original model of the 1970s and 1980s is sitting on top of a footprint encompassing many organizations and undergoes rapid transformation.

Power in the marketplace, which has been shifting to consumers slowly throughout the 1990s, appears to be gaining momentum. So Chapter 1 • A New World Born 21 the quality gurus were right: Businesses are paying very close attention to the needs and wants of customers. If the value net, then, is the organizational artifact of the networked age, what does it look like? Is this the construct managers are moving fast toward? The answers are only just beginning to emerge, and it is not clear that the picture we have is correctly described.

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21st Century Business: Managing and Working in the New Digital Economy by James W. Cortada


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